Green Lantern acquired control of Feldman ice cream at a value of NIS 65 million
August 18, 2018
The deal, which was approved by the Antitrust Authority, also includes the real estate area owned by the ice cream maker.
Green Lantern Fund acquired control of the Feldman ice cream manufacturer at a company value of NIS 65 million. The fund, managed by Richie Hunter, Joseph Eliash and Danny Ben Deri, together with a group of other investors, including Discount Capital, the investment arm of Discount Bank (19%), O.R.T. Technologies and the real investments department of WM Integrated Wealth Management (Family Office), led by Guy Halperin, holds the full holdings in the ice cream company owned by the Shalev family. The family of the owners bought through the fund about 10% of the company's shares back, and it will continue to manage the company.
The deal, which was approved by the Antitrust Authority, also includes the real estate area owned by the company in Rehovot worth NIS 15 million, where the ice cream factory operates, as well as the company's offices that employ about 100. According to market estimates, repeat sales of Feldman ice creams stood at NIS 75 million in 2017, a growth of 8% compared to 2016.
The Shalev family and the management of the current company will continue their roles in the company. Dina Shalev, president and company owner, and Shai Shalev, marketing manager and company owner, will continue in their positions.
The Feldman Ice Cream Company was founded in 1945 by Fedya and Bracha Feldman z "l. At the family's "Kapulsky" coffee shop, Feldman decided to start selling ice creams. Feldman's ice cream factory was established on an area of 5 dunams, and the company was named "Felco Ltd." - Feldman Ice Cream, short for Feldman Company.
Today, the company has a wide product line for the private market, for businesses and for the institutional market of about 200 different products. The company has about 14 independent distributors and owns five trucks.